United Kingdom · Fashion

Albion Apparel

Shopify Plus · London, United Kingdom · 8 months

+289% organic revenue
Organic revenue
+312% non-brand sessions
Non-brand traffic
1,240 → 4,180 top-10 keywords
Top-10 keywords

The challenge

Albion Apparel was under-indexed on Google UK for high-intent fashion queries despite strong brand recognition in London.

Our approach

  • Full technical SEO audit on Shopify Plus for the United Kingdom market
  • Category SEO + Product/Offer/BreadcrumbList schema with GBP pricing
  • hreflang en-GB + local trust signals (Companies House registered, Trustpilot Excellent)
  • United Kingdom-native content programme tuned for Google UK and AI Overviews (AEO, GEO, AIO)
  • Digital PR across United Kingdom fashion publications and entity-building

Services delivered

  • Ecommerce SEO
  • UK digital PR
  • Technical SEO
Best Ecommerce SEO Agency we've worked with in the UK — they 3x'd our non-brand organic revenue in 7 months.
Oliver Hughes · CMO, Albion Apparel

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