South Africa · Home & Lifestyle
Durban Home Co.
WooCommerce · Durban, South Africa · 8 months
+198% organic revenue
Organic revenue
+221% Takealot visibility
Non-brand traffic
+312%
Top-10 keywords
The challenge
Durban Home Co. was under-indexed on Google South Africa for high-intent home & lifestyle queries despite strong brand recognition in Durban.
Our approach
- Full technical SEO audit on WooCommerce for the South Africa market
- Category SEO + Product/Offer/BreadcrumbList schema with ZAR pricing
- hreflang en-ZA + local trust signals (CIPC registered, PAIA compliant)
- South Africa-native content programme tuned for Google South Africa and AI Overviews (AEO, GEO, AIO)
- Digital PR across South Africa home & lifestyle publications and entity-building
Services delivered
- Ecommerce SEO
- South Africa digital PR
- Technical SEO
“Top-tier SA partner.”
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