USA · Pet & Lifestyle

PawHaven Pets

Shopify · Miami, Florida · 10 months

+244%
Organic revenue
+162%
Blog traffic
+87%
Time on page
12k → 38k
Email subs / mo

The challenge

Crowded US pet vertical. PawHaven was losing share to Chewy and Amazon and needed organic differentiation through content.

Our approach

  • Topic authority build on 6 pet-care pillars
  • Buyer-guide cluster with 84 posts
  • PDP enrichment with schema + UGC reviews
  • Long-tail keyword strategy under 1k volume

Services delivered

  • Content marketing
  • On-page SEO
The content strategy alone changed our business. We finally feel like a brand, not a SKU.
Jessica Park · Founder, PawHaven Pets

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